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Privacy Policy

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1. Introduction

Grafton Motors Ltd (“we”, “us”, “our”) recognises the importance of your privacy and complies fully with UK GDPR. This policy explains how we collect, use, store and share personal data when you interact with our website or services.
 

2. Data Controller

Grafton Motors Ltd
523 Eccles New Road, Salford, Greater Manchester, M50 1DN
Phone: 0161 637 4870 · Email: graftonmotors523@gmail.com
Company No.: 14652834, SIC 45200 (Motor vehicle maintenance & repair)

3. Personal Data We Collect

  • Enquiry forms: name, contact details, car registration, message 

  • Communications: phone, email exchanges about bookings, services, diagnostics

  • Website analytics: IP address, browser/device info, visited pages, session duration via essential & performance cookies

  • Cookies: essential for functionality; anonymised for performance tracking; no marketing or profiling cookies

4. How We Use Your Data

We use your data to:

  • Respond to enquiries and schedule MOTs, servicing, repairs, and diagnostics

  • Provide quotes, booking confirmations, and follow-up details

  • Improve our website and customer offerings based on anonymised analytics

  • Maintain legal, warranty, and financial records graftonmotorssalford.comfind-and-update.company-

5. Legal Basis for Processing

  • Contractual necessity: to deliver services you request

  • Legitimate interests: to run and enhance our operations

  • Consent: where you opt in for follow-up

  • Legal obligation: to retain records for compliance and auditing

6. Data Sharing

We never sell or rent personal data. We may share data with:

  • Service providers (e.g., hosting, email platform) under data-processing agreements

  • Regulatory or legal authorities, when legally required

7. Cookies & Tracking

  • Essential cookies: required for site forms and navigation

  • Performance cookies: track anonymised usage (e.g. Google Analytics)
    No advertising or profiling cookies are used

8. Data Retention

  • Service & enquiry records: retained up to 7 years for compliance

  • Analytics data: session logs deleted after 24 months; aggregated stats retained as needed

9. Your Rights

You have the right to:

  • Access, correct, delete, or restrict your personal data

  • Withdraw consent or object to processing

  • Request portability
    To exercise these, contact us via phone or website. You may also lodge a complaint with the ICO.

10. Security

We use SSL encryption, secure hosting, and access controls to protect your information. While we use best practices, no system is entirely risk-free.

11. International Transfers

All data is stored and processed within the UK—no overseas transfers occur.

12. Policy Updates

We may update this policy occasionally. Changes will be reflected in the “Effective Date”. Continued use of our website indicates acceptance.

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